Powering a Unique & Unprecedented Franchise Model.

Franchise: Win-Win For All

The advantages of a Hospitality Franchise (for the Franchisor) are:

  • faster expansion of existing business & brand
  • much more cost-effective than developing own property 
  • shared manpower utilization
  • increased sales & revenue 
  • shared local knowledge and experience

The advantages of a Hospitality Franchise (for the Franchisees) are:

  • strong brand portfolio
  • specific set of tools
  • minimized financial risks
  • strong approach to standards
  • good reputation
  • no operational responsibilities
  • training programmes
  • consultation and advice service
  • marketing programmes

Hospitality Franchise

The hospitality franchise figures are consistently rising. By 2019, the hotel franchise figure had already reached about 80%. However, since the COVID-19 pandemic began, the hospitality industry has changed dramatically. The biggest thing effecting the sector right now is the workforce shortage, and that has had a huge impact on the franchise model to expand hospitality businesses. Well-developed franchise models now exist for hotels, resorts, clubs, restaurants, spas, fitness & wellness Centres, etc.

For many smaller and independent hospitality businesses, it’s a good time to consider a franchise opportunity! URAHL offers unique franchise opportunities to build and explore new horizons with support from the success and growth of other hotels, resorts, restaurants and bars, etc. A good Franchise is a definite way to ensure success by investing in a proven, tried-and-tested brand than starting a new business model from scratch.

What Is A Franchise?

A franchise is a type of business where a business owner (the franchisor) shares their brand products, services, and business plan with a third-party (the franchisee) so the franchisee can open their own branch of the franchise. A franchise, thus, is the right to use the brand and the business model of a specific parent company for a prescribed period of time. 

While entering into a franchise agreement with a recognized brand, which will lay out the entire process, cost, and operating systems that the franchisee and the franchisor must follow, the franchisee will need to pay the franchisor initial and ongoing franchise fees. These franchise fees will include the initial investment and other fees that cover marketing, brand compliance, reservation system, support services and quality control, etc. In some cases, the franchisor also offers on-call support & consultation, training, extensive rewards program to bring in repeat customers and oversight of the business.

Celebrity Break at URAHL

URAHL Franchise Model

While considering buying a hospitality franchise, the franchise cost is a major hurdle for smaller businesses. The URAHL franchise model basically follows the established conventional hospitality franchise model. However, the uniqueness lies in the fact that URAHL contributes the franchise amount on behalf of the franchisee after the necessary due diligence of the franchisee’s property is successfully completed. The franchise money thus upfronted on behalf of the franchisee is then recovered over a period of time at a very nominal interest rate. This unique model helps the franchisee to go for higher-end brand names both domestic as well as international without having to worry about raising the franchise money.

How does URAHL do it? Well, URAHL has access to a large base investor base that includes funds, banks, NBFCs, HNWIs, PE Investors, family offices, etc. and these investors are happy to invest in viable, proven business models. 

URAHL is uniquely positioned to offer its services to both franchisors as well as franchisees. It has an experienced hospitality team that understands what it takes to successfully close a franchise agreement that would help both sides grow their revenues. 

We are consistently seeking representation from recognized hospitality brands who want to increase their footprints into areas that remain yet unexplored. Our strong base across India and South Asia, and our growing relationship with the entire spectrum of hospitality businesses can help brands as well as local business owners bridge the gap.